Hosted in Manchester, UK, the programme gives university students a rare backstage pass into how elite football organisations operate both on and off the pitch, while gaining college credit.
Across four themed weeks, students explore:
• Week 1: Foundations of The Global Sports Industry
• Week 2: Cross-cultural Leadership and Strategy
• Week 3: Football Finance and Marketing
• Week 4: Innovation, Legacy and the Future of Sport
From seeing how clubs like Manchester City grow globally, to understanding how they lead diverse teams and use technology to shape the game’s future, each week builds a clear picture of what drives success at the highest level.
Learn from industry experts through lectures, workshops and collaborative projects that take you inside the modern sports industry.
Every session blends academic learning with real-world case studies, giving you a clear understanding of how major football organisations grow their brands and connect with supporters around the world.
Students also enjoy behind-the-scenes access to the Club, including:
• A tour of the Etihad Stadium
• A visit to the City Football Academy
• Travel to London with visits to Wimbledon and Hampton Court Palace
These experiences give participants a first-hand look at the professional environment that supports one of world football’s leading clubs.
Alongside world-class learning, students experience life in Manchester, a city full of culture, creativity and football heritage.
Want to earn college credit this summer as part of the global Man City community?
