The event will spotlight Manchester City’s newly launched EA Sports FC kit, created in partnership with PUMA and EA FC.
Designed as a first-of-its-kind gaming-inspired kit, it features an embedded chip that unlocks digital activations and in-game experiences, merging football culture with gaming innovation - making this event a true crossover between sport, fashion, and e-sports.
On December 14, Fifth Avenue will be closed to vehicular traffic for holiday shopping, creating a high-energy, pedestrian-only environment.
Headlining the event will be Manchester City eSports star Casee, who will host the event and go head-to-head against selected lucky fans in live gameplay. Manchester City’s very own mascots, Moonchester and Moonbeam, will also be onsite for photo opportunities with fans.
You will also be able to hear tunes from one of our esports content creators, Kacey Anderson from Chicago as she will be emceeing and even playing against some lucky supporters!
There will be a host of prizes and giveaways on offer, including the chance to win signed kits, consoles, and EAFC26 digital codes.