Partnering with one of the world’s leading football teams is a perfect fit for Rexona, the World’s No.1 Deodorant Brand, who stand to inspire confidence in everyone to move beyond their limits.
Sitting alongside their successful sponsorship of the men’s team, now into its third season, as well as the recent announcement of support for the One City Disability programme run by City in the Community, Rexona are extending their commitment and support to all Manchester City teams and helping give each team the confidence to ‘Move Their Way’.
As part of the sponsorship, Rexona will gain exclusive access to the Manchester City Women’s team and will develop a suite of media assets to be released throughout the remainder of the season offering a previously unseen insight into what it takes to be a professional footballer for the Manchester City Women’s team.
The partnership launches today ahead of Sunday’s crucial Barclays FA Women’s Super League match against Arsenal.
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Gavin Makel, Managing Director of Manchester City Women, said: “We’re delighted to welcome Rexona as an Official Partner of our women’s team.
“They have developed a strong relationship with the men’s team in recent years and have a real desire to help grow and support the women’s team and game as a whole.
“Their pioneering attitude as a brand matches our own ethos and we are excited to see this partnership flourish in the coming seasons.”
Emily Weston, Rexona Senior Brand Manager said, “In partnering with Manchester City Women, we are extending our commitment to all Manchester City teams and ensuring that all teams have the support to ‘Move Their Way’.
We believe that movement has the power to transform lives and is a story that we as a brand look forward to sharing through the lens of the Manchester City Women’s team.”
